As part of International Bring Your Luddite To Work Day we allowed our Content Marketing Director, Stewart Kirkpatrick, to redesign our site. 
Now, the boy can do words, pictures and what users like but, to be frank, couldn’t code his way out of a paper bag. In fact, getting him to make a cup of tea [...]

Happy birthday to us. Happy birthday to us. Happy birthday, dear agency with the slightly peculiar name.
Yes indeed. w00tonomy is one year old. (Though, strictly speaking, as it was formed on 29 February its next birthday is not until 2012.)
It has been a very successful 12 months for us. We have won clients from the [...]

w00tonomy’s Content Marketing Director has continued his relentless self-promotion with an appearance on BBC Scotland’s ‘Politics Show’.
He was talking about the future of Scotland’s indigenous newspapers. 
Unsurprisingly, the former editor of scotsman.com (when it was good) emphasised the importance of targeting quality content at key audiences who would find it of value.
As well as taking part in [...]

We are delighted to announce that, in conjunction with our consortium partners The Union and Conscia, that w00tonomy has been selected for the Scottish Government’s digital marketing services framework.
This is a major achievement for a young agency and we are delighted. Along with our consortium partners, we look forward to providing the Scottish Government and [...]

w00tonomy has formed an alliance with Palmer Watson, one of the world’s leading newspaper design agencies.
Our expertise in online content will help them move into the field of newspaper websites while their knowledge of how design can maximise the appeal of words and pictures adds to our offering to our clients.
Here’s some highlights from the press release about [...]

The maybe-maybe-not-evil empire Google has unveiled its latest tool in its endless quest for world domination: a web browser.
Quite why it feels the need to compete with Internet Explorer (boo) and Firefox (yay) is the subject of some conjecture. It claims that the new browser, called Chrome, will be lighter, quicker and more able to [...]

One of the things about this content marketing business is that while clients very quickly get the core principle of “make your message interesting” they often need help to see how it can help them in the nitty gritty here and now. To help, we’ve created this audio podcast to explain what all that theory [...]

Those nice people at The Drum have named w00tonomy as one of the top new agencies. We’ve also got a piece in this issue about our seven deadly sins of online publishing.
And we’ve spotted a must-have addition to our bookshelf, “Get content, get customers” by Joe Pulizzi of Junta42 fame.

Mark Gorman of Thinkhard talks about the future of marketing in Scotland. We like to rave about the wonders of cost-effective videos and podcasting so we’ve put our mouth where our money is and produced this interview.
[youtube rpR8dhFkJvI]
Or if you would like to listen to the interview via the w00tonomy podcast [display_podcast]

LUST – project blindness and desire to deliver
Businesses and agencies love projects. The project world is a familiar and comfortable place for us all; we know how to scrum, scope, budget,and deliver. And to put icing on the cake we enjoy that great feeling of hitting the finishing line, the launch party.
Too [...]