Our latest latest video content marketing cast is with Steve Antoniewicz from the Recommended Agency Register. Find out where the market is moving from someone with hands on experience of selecting agencies - there is advice here for both clients and agencies alike.

You can also watch the cast on YouTube at w00tonomy TV.

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w00t! w00t! we were really pleased to see the launch of The Drum TV this week. This is a new innovation we have been working on with those good people at The Drum so it was great to see it go live. Let us know what you think.

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One of the things about this content marketing business is that while clients very quickly get the core principle of “make your message interesting” they often need help to see how it can help them in the nitty gritty here and now. To help, we’ve created this audio podcast to explain what all that theory [...]

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Stewart writes: To Denholm Associates in Leith, courtesy of the Scottish Marketing Association, there to scoff and quaff free food and wine. After a while its chairman Mark Gorman was good enough to point out that I was there to take part in a discussion on the future of digital marketing and not to [...]

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We are now even more convinced the iPhone will change the world.
This is not because we have been seduced by its good looks and supereasy user interface- though we have.
Nor is it because of the recent unveiling of the 3G iPhone. It was an expensive flawed device before its new features were announced. After them [...]

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For those of you interested in reading the full interview please download the Content Marketing cast e-book. Hope you enjoy and if you have any feedback on the interview we would like to hear from you.

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Each day this week we are publishing one of the questions and answers from the Content Marketing cast interview with Mark Gorman. At the end of the week we will provide all the question and answers in the form of a w00tonomy e-book. Hope you enjoy!
Stewart: Looking beyond Scotland to where perhaps the online market [...]

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Each day this week we are publishing one of the questions and answers from the Content marketing cast interview with Mark Gorman. At the end of the week we will provide all the question and answers in the form of a w00tonomy e-book. Hope you enjoy!
Stewart: You mentioned the fragmentation of the media and obviously [...]

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Each day this week we are publishing one of the questions and answers from the Content Marketing cast interview with Mark Gorman. At the end of the week we will provide all the question and answers in the form of a w00tonomy e-book. Hope you enjoy!
Stewart: Mark, tell me about marketing in Scotland…where is [...]

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Mark Gorman of Thinkhard talks about the future of marketing in Scotland. We like to rave about the wonders of cost-effective videos and podcasting so we’ve put our mouth where our money is and produced this interview.

Or if you would like to listen to the interview via the w00tonomy podcast

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